Search Engine Optimization
SEO is the process in which your Website undergoes redevelopment
to properly and best communicate your keywords to search engines.
In order for your Website to rank highly among major search engines,
you must understand how they become ranked. Search engines rank
Websites based on two major factors: Unique content with pertinent
keywords in the body, and link popularity - the number of quality
incoming links your Website has. Other important algorithms that
determine your ranking with search engines are the architecture
of the site, visibility of your content, underlying code and how
natural your site appears to the engines.
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SEO Service Details
Initial Consultation & Keywords
Our technical staff begins by checking the current status of your
Website to ensure that the optimization process will not be encumbered
by any unforeseen problems of function. Then, using manual searches
as well as custom research software, an optimizer on our staff will
take the gathered data and create a list of the most highly trafficked
and targeted words in your industry - and consult with you to choose
the final keywords.
Content Creation
After a list of keywords has been generated for your Website,
it is passed along to our content writers, who create unique content.
Using their training and experience, our writers will ensure that
your copy utilizes the keywords in accordance with the right densities
and marketing of your site. In addition, they will consult you before
getting started on your content to be confident that the essence
of your Website is not compromised.
Website Redevelopment
Our optimization engineers will work with our copy writers
to integrate the optimized content within your Website. Our technicians
will redevelop your site to optimally communicate your keywords
with search engines. Moreover, all aspects of a Website,
including its architecture, meta tags, alt tags, graphic-text, internal
link structure and sub-pages will be modified to be spider friendly
and best meet search engine algorithms. Jtime Design is dedicated
to maintaining the design integrity and essence of your Website.
Link Development
One of the major variables in attaining high rankings is developing
incoming links from other Websites that are well established and
have commonality with your Website. As a major part of the service
that we offer, link development is absolutely essential to the success
of your Website and can be done in various ways. One-way links from
Directories and other related sites, Reciprocal Link Exchange with
related sites, fee-based directory submissions and targeted link
buys are all effective ways of developing quality links in high
quantity.
Search Engine Submission
After the optimization process is complete, we will submit
your Website to all the major search engines and directories, including
Yahoo, AltaVista, HotBot, AllTheWeb, Google, AOL, iWon, HotBot and
Netsacape, MSN, Lycos, Teoma, AskJeeves and DMOZ (Open Directory).
In addition to these submissions we add fee based directories such
as Yahoo Directory Looksmart, Micorsoft Bcentral and several other
quality directories which will add to your link popularity. And
lastly, if your Website has indexing issues, we will create and
submit site maps to both Google and Yahoo via their respective programs.
Reporting
Before we start the optimization process, it is essential
for us to run a ranking report to show where your Website ranks
with the various search engines. Once this process is complete,
we send you the report so you can see the results. Once optimization
is complete, we run reports again every 30 days to check on the
progress of your Website - you will be updated on these monthly
ranking report results via e-mail. In addition to the monthly ranking
reports, our staff runs weekly search engine monitoring to verify
that your site has not been dropped by any of the major search engines.
To ensure your satisfaction, our technicians will periodically call
you or e-mail you just to check in, and we also invite you to call
our staff anytime with questions.
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